CLIENT: MEDIATEK

 

ROLE: Creative Director

 

MEDIA: Facebook, Youtube, Snapchat, Instagram

 

RESULTS: 3.5 Million views in the first 2 months.

All about the vision. Seriously.

MediaTek has a market share of around 60% of all video chips. They are in the Amazon Fire, a majority of smart phones, and a most of TVs and Monitors worldwide. You are probably using MediaTek chips on multiple devices right now. Problem is no one outside of the TV tech industry knows who they are.

 

We produced a series of films to get earned media and correct that. Visionaries on Vision is the title. Our first Visionary was Jimmy Chin, the Academy Award winning filmmaker who is also one of the top mountain climber / adventurers in the world. More Visionaries to come in the series from all roles in digital vision...